Cognito Discovery Day is a one-day program that will deliver a detailed framework for successful communication and marketing that supports your business objectives. As well as a planned approach to marketing that will improve your return on investment, Discovery Day will provide you with expert advice on strategy and tactics.

Discovery Day includes a structured examination of your business plan and a review of your current market positioning and marketing activities with your key decision makers. The outputs of the Discovery Day program are then used by Cognito to identify marketing objectives, messages, target markets and activities that reflect your business goals within the scope of your resources.

Throughout Discovery Day, Cognito’s experienced communications and marketing specialists are on hand to advise on:

• Appropriate strategy and tactics
• Cornerstones for planning communications activity
• Messaging, goals and target markets
• Optimal allocation of marketing budget
• How to eliminate ad hoc marketing

For more information, contact our London office on +44 (0)20 7438 1100 or our New York office on +1 646 495 5550. Alternatively, you can request a call back here.