Journo behaviour on Twitter never ceases to fascinate
I’m fascinated by the way Twitter is changing the way business journalists operate. Here are a couple of examples that struck me this week.
We’ve all seen some journalists saying they’re about to interview someone – in some cases asking for crowd-sourced questions from the great unwashed. But increasingly we’re also seeing instant reaction that comes close to rating the interviewee.
Here’s Evan Davis on the BBC Today programme on Tuesday, telling us that’s he’s about to interview Anthony Jenkins of Barclays:
@EvanHD At 0730 this morning we talk to Anthony Jenkins, the new (ish) CEO of Barclays. Is he a new broom or is it more of the same at the bank?
And then – five minutes after the interview – we get an instant verdict from our Evan:
@EvanHD Because Anthony Jenkins didn't waffle and answered my questions succinctly and straightforwardly, we got through more than I'd expected
Meanwhile at the Barclays presser Sam Coates tweets a pic of a key slide, while Jill Treanor comments on who isn’t present and the broadcast media market their coverage to come:
@siobhankennedy4 Antony Jenkins Barclays boss says there will be no going back to the old ways of doing things. We get it, he says
And finally this week, The Economist is apparently encouraging its journalists to tweet their stories when the paper goes online on Thursday night, even though this seems to make something of a nonsense of its no-byline policy (but helpful for us PRs):
More journo-twitter observations soon.comments powered by Disqus