Belize Bank International Selects Cognito as Public Relations and Marketing Agency
NEW YORK – July 10, 2013 – Cognito, the full-service public relations and marketing agency for the financial services sector, today announced that it has been selected as the public relations and marketing agency of Belize Bank International (BBIL), the premier provider of international financial services in Belize.
Cognito will provide an integrated campaign to promote both BBIL and Belize as an international banking industry. The program will feature a multi-faceted communications approach including digital, social and traditional media along with advertising and collateral development.
“We are excited to partner with Cognito in promoting Belize Bank International as the leading international banking provider in Latin America,” said Shakira Tsai, Marketing Manager of BBIL. “The firm’s experience and knowledge of the financial services sector, coupled with its creativity and thought leadership across communications disciplines, is a perfect fit as we look to introduce BBIL’s world-class services to discerning international clients.”
With one of the longest banking legacies in Central and South America, BBIL is a licensed international bank and integrated financial services provider for corporate and private clients seeking reliable, trusted and efficient offshore account services. BBIL offers clients the highest level of discretion, privacy and simplicity, as they look to benefit from their full-range of products including multi-currency accounts, wire transfers, credit, debit and pre-paid cards and merchant services, in addition to corporate services through its affiliate, Belize Corporate Services. Unlike the majority of international banks, BBIL allows customers to open and access all products and services remotely.
“Belize has built a world-class financial center and we are thrilled that the leading bank has chosen Cognito to tell the story of BBIL and the country to the world,” said Dan Simon, President, Cognito. “Our integrated communications and marketing program will show potential customers around the globe how they can benefit from accessing the Belizean financial center and BBIL’s complete and secure offerings.”
BBIL is a member of the BCB Holdings Ltd. Group of companies currently traded on the London and Bermuda stock exchanges.
For more information about Belize Bank International please visit www.belizebankinternational.com.