Felice Tobin

Managing Director, General Manager for Asia / Hong Kong
  • English
  • Chinese

As Head of Cognito’s Hong Kong office, Felice specialises in building and protecting businesses’ reputations in the Hong Kong, Mainland China and wider APAC markets.

Felice’s experience across PR, sales and partnership marketing, helps to deliver cross-functional communications campaigns for clients, which translate into business and reputational growth.

Felice regularly features at industry events, speaking on and moderating panels at Hong Kong FinTech week and Insurtech Insights Asia – two of Asia’s flagship events – the last few years. Felice recently graduated from The Women’s Foundation’s coveted mentorship program and was shortlisted at the PR Awards Asia for the Young PR Professional of the Year award in 2023.

Felice holds a Bachelor of Arts degree from McGill University and an Advanced Certificate in Public Relations from the Chartered Institute of Public Relations. She has worked in Toronto, London and Hong Kong.

Felice 是 Cognito 香港办公室负责人,领导团队为企业在香港、中国大陆及亚太地区塑造并巩固声誉资产。

凭借融合公关、销售与联合营销的多元专长,她策划并执行跨职能整合传播项目,驱动客户实现业务增长与品牌提升的双重目标。

近年来,Felice 多次受邀在行业活动发言与主持,包括香港金融科技周与 Insurtech Insights Asia。其专业贡献备受认可,曾入选香港妇女基金会导师计划,并于 2023 年荣膺 PR Awards Asia“年度青年公关专业人士”奖项提名。

Felice 毕业于加拿大麦吉尔大学,并获颁英国公关协会 (CIPR) 高级公关证书。她亦拥有在多伦多与伦敦两座国际都市的工作与生活经历。