Singapore & Hong Kong – Cognito, the finance, technology and professional services communications agency has appointed Sid Kapur as Digital Director, APAC. Sid will be based in the firm’s Singapore office, which serves as the agency’s APAC headquarters. 

Sid will oversee all digital projects across Cognito’s offices in Singapore and Hong Kong, and will work with Cognito’s APAC management team to expand the agency’s digital service offering to its clients in the region.

Sid was previously Digital Services Director at Construct Digital, a Singapore-based digital agency where he spent the last 5 years growing the team from 12 to 50 across Singapore, Vietnam, and the Philippines. During his time at Construct Digital, Sid also led the agency to win numerous industry awards including a Gold in MARKies and a Silver in Marketing Excellence Awards. He was also one of the founding team members of popular finance website MoneySmart, and over the course of a 12-year career has had various stints in advertising and marketing at agencies like Ad Planet and M&C Saatchi.