Payments
Payments infrastructure moves trillions of dollars a day. How companies communicate about it determines who gets licensed, funded, and trusted.
Payments is one of the most technically complex sectors in financial services and one of the most publicly misunderstood. Acquirers, processors, scheme networks, open banking rails, real-time settlement — the architecture beneath a card transaction is invisible to the people it serves, and routinely misrepresented by the media covering it. That gap is a communications problem as much as it is an education one.
We’ve worked at the centre of this sector for two decades. Cognito launched media relations at Money20/20 in its early years and has since advised five payments unicorns on communications strategy across fundraising, product launches, regulatory milestones, and market positioning. We’ve supported clients across the full payments stack — from consumer wallets and BNPL providers to B2B platforms and cross-border infrastructure businesses.
The journalists and policymakers who shape payments’ reputation need sources who can explain ISO 20022 and instant payments in the same breath as consumer trust and market access. We can. Our clients, after working with us, reliably do too.
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